Skincare is a personal journey, and for our brand, the creation of our Dark Spot Serum was born out of a very personal need. It all started with Dr. Louie Kim’s wife, who had been increasingly worried about age spots that formed under her eyes. We didn’t have a product in our lineup to address this issue, so she ventured out and purchased a dark spot remover she heard was very effective. The initial results were astounding. Within just three days, her age spots were gone, and she was thrilled. 

Excited about her newfound solution, she proudly shared her success with her friends during a walk. However, her joy was short-lived. Her friends pointed out that the spots had actually become darker. The product she used was too strong and had burned her skin. When exposed to the sun, this damaged skin led to even darker spots. She was devastated.

Witnessing her distress, Dr. Kim decided it was time to take matters into his own hands.

Determined to find a safe and effective solution, he began researching and contacting various suppliers who specialized in active ingredients known to fade hyperpigmentation. Through extensive research and consultation, he discovered that not only was it crucial to have effective ingredients, but they also needed to be gentle enough and safe for all skin types. He also realized, once again, that products that are too strong and are known to show immediate results bring with them harsh side effects, like they did to his wife. 

His research revealed something else: there are numerous causes of age spots and dark spots beyond sun exposure, including hormonal changes, aging, and even certain medications.

Additionally, different people respond to hyperpigmentation treatments differently, which means a one-size-fits-all approach wouldn’t work.

With this knowledge, he set out to create a formulation that would address all these underlying causes of dark spots. Instead of relying on a single ingredient, he chose to include four potent, yet safe, active ingredients known for their efficacy AND safety in fading hyperpigmentation: lactic acid, emblica™ (Phyllanthus emblica fruit extract), ascorbic acid (Vitamin C), and DERMAWHITE™. These ingredients work in synergy with one another to enhance their effects on fading hyperpigment. 

• Lactic Acid (10%): Known for its gentle exfoliating properties, lactic acid helps in removing the uppermost layer of dead skin cells, revealing brighter and more even-toned skin underneath. It's a milder alpha-hydroxy acid (AHA), making it suitable for sensitive skin.
• Emblica™: This natural ingredient, derived from the Indian gooseberry, is rich in antioxidants and has been shown to reduce hyperpigmentation. It works by inhibiting the enzyme responsible for melanin production - tyrosinase activity - leading to a gradual lightening of dark spots.
• Ascorbic Acid (Vitamin C): A powerful antioxidant, Vitamin C not only protects the skin from free radical damage but also inhibits melanin production. This dual action helps in reducing the appearance of dark spots and prevents new ones from forming.
• DERMAWHITE™: A blend of natural extracts, DERMAWHITE™ is designed to provide a comprehensive approach to skin lightening. It works on multiple pathways to reduce melanin synthesis, making it an effective ingredient for fading existing spots and preventing new ones.

By combining these four ingredients, our Dark Spot Serum targets various causes of hyperpigmentation, providing a multifaceted approach to fading dark spots. The formulation is designed to be effective over time, ensuring that users achieve a brighter, more even skin tone without the risk of harsh side effects that accompany immediate results. 

Our Dark Spot Serum is a testament to our commitment to safe and effective skincare.

Inspired by his wife’s experience, he has created a product that not only delivers results but does so in a gentle, skin-friendly manner even if it takes time.

It’s a blend of science, care, and family values, ensuring that everyone can enjoy healthier, more radiant skin.